Six tips: How can small business owners or sole traders ensure they're handling their calls professionally?

So you’re a small business owner or sole trader working hard day in and day out to ensure you’re meeting the demands of your clients, on top of trying to keep up with obtaining new business from each new lead that comes your way.

Competition in the business world is increasingly becoming more fierce each year, and businesses have to ensure they are doing all they can to keep ahead of the competition. One of the simplest ways to do this is perfect your customer service, because a happy customer is a returning customer– even if they don’t return themselves they are far more likely to recommend your services to friends or family if they had a pleasant experience.

While it may not seem important, how you answer your phone to customers will affect how they perceive you and indeed your business. The more professionally you handle a call; the more they will think they are dealing with a reputable company.

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